Top 10 Tips to Prepare for a Marketing Interview

Got a marketing interview lined up? Competition in this sector can be fierce so writing a great CV and covering letter will only get you so far; your ultimate success lies with your performance at the interview.

If you’re wondering how you can stand out from the crowd, we’ve got some top tips to help you to ‘wow’ the interviewer and assist you in landing your dream job.

1) First things first. Do your Research. Before you even step out of the door, there’s a few essentials that need to be addressed. Have you investigated the company website? Have you visited their social media channels? Has the company won any awards? Do you know their most recent projects?

Getting clued up on the company’s background will be sure to put you a step ahead of the competition. Employers need to know you are keen and interested in the role and this is a sure-fire way to impress.

2) Practice makes perfect. Think carefully about the kind of questions you might be asked and practice your answers with friends, family… or even in front of the mirror! The more prepared you are, the calmer you will feel.

3) Dress to impress. When the interview day finally arrives, make sure you are dressed appropriately. All working environments are different, but to be on the safe side it’s best to look as smart as possible. So ditch the jeans!

4) Arrive Early. Employers take note of the little things and arriving late is a number one no-no. This will also give you the opportunity to relax and mentally prepare yourself for the interview.

5) Go prepared with ideas. This is true in a lot of industries, but particularly vital in marketing positions. This is an opportunity to showcase your skills and creativity. Be prepared to showcase the contribution you would make to the company and the additional ideas, knowledge and skills you could bring to the team.

6) Bring a portfolio. Examples of work and projects are a fantastic way to set yourself apart from other candidates. This is evidence you can pull your ideas off and will showcase the experience you have from previous positions.

7) Greet with a warm smile and handshake. Confidence is key. This is the first time your interviewer will meet you face-to-face, so first impressions are everything. Remember to be professional, polite and personable.

8) Be the best version of yourself. Don’t be afraid to big yourself up! Show the interviewer you have what it takes to fulfil his/ her expectations. And don’t forget to let a little bit of your personality shine through, employers want to know that you be a good fit for the rest of the team.

9) Don’t forget to ask questions. While you shouldn’t ask questions such as “How long is my lunch break?”, there certain questions which will come across intelligent and help to convey how interested you are in the role. These could encompass, company goals, challenges, expectations of the role etc.

10) Follow-up. Finally, ensure you send a follow-up email to the employer to let them know you look forward to gaining some feedback and thank them for the opportunity to attend an interview. This will reinforce your interest in the role and let them know you are keen to learn the outcome.

If you need help finding a new challenge in the marketing sector, get in touch.