Senior Marketing Strategy Planning Manager - Yorkshire

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  • Location: Yorkshire
  • Salary: £45,000 - £55,000 + benefits
  • Ref No: 0716TF
  • Date: 24/07/2014

This leading financial services business has recently reviewed their business structure and created an opportunity for a Senior Marketing Strategy Planning Manager. This role will work across all areas of marketing and customer insight to ensure a cohesive strategy that is commercially sound and planned to deliver ROI. You will work across teams to plan marketing activity and report results and recommendations to board level. To be considered you will need to be a commercially astute experience marketing strategist / planner with experience in the financial services industry.

The Role:
* Monitor the market and landscape in which the business operates to ensure marketing strategy is relevant and effective.
* Plan marketing strategy to meet customer needs whilst maintaining a commercial focus.
* Utilise data, insight and analysis to lead approach to strategic marketing plans.
* Co-ordinate annual budgets for marketing and customer insight with full justification for sign off of changes.
* Plan tactical activity to fit in with overall marketing strategy and plans.
* Manage budgets with key stakeholders forecasting ROI and reporting monthly and annually on spend and returns.

The Person
* Strategically focused marketing professional with experience in financial services.
* Confident working with stakeholders at all levels and reporting results and projections to board level.
* Commercially astute with experience managing budgets and finances effectively.
* Significant experience planning campaigns, resources and finances within marketing environment.

This Senior Marketing Planning Strategy job is commutable of Leeds, Harrogate, Bradford and Halifax locations.

MET Marketing are acting as a recruitment agency in relation to this Strategic Marketing Planning job.

TESTIMONIALS

  • "clearly very passionate and I would recommend her in a heartbeat... 100% driven to finding the most suitable candidate for a role and would bend over backwards to make sure this happens. I've had nothing but a positive experience working with"

    Senior Designer Leisure
  • "extremely helpful in finding my new role, he took the time to understand what I was looking for and how best to go about it. He was happy to offer genuinely helpful advice and went out of his way to help wherever he could. I wouldn't hesitate to recommend"

    CRM Manager Retail
  • "the ideal recruiter... works around your own busy schedules and understands how best to communicate with you. I will continue to work with and would recommend her and the team at MET to anyone looking to recruit"

    Head of Digital Agency
  • Senior Designer Leisure
  • CRM Manager Retail
  • Head of Digital Agency
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