Product Marketing Manager - Yorkshire

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  • Location: Yorkshire
  • Salary: £30,000 - £35,000 + Car, Pension, Healthcare
  • Ref No: MZ0532
  • Date: 05/08/2015

An exciting opportunity now exists for this market leading B2B and B2C manufacturer. One of the leaders in its field globally they continue to grow and produce market leading products, maintaining their market leading position.

As a result they are now looking to recruit a new Product Marketing Manager to manage on of their leading portfolio of Products.

The Role:
·Developing comprehensive Market Intelligence: identifying new market opportunities driven by investment, legislation, customer demand and underlying market trends.
·In depth understanding of the Market and Competitors
·Understanding Customers and Installer Groups preferences and requirements
·Contribute to the Product Strategy and Development Roadmap
·Lead Market Development activity, by Application and Market Sector
·Deliver Marketing Campaigns and Promotional activities, including press releases and articles for trade press
·Develop the Core Positioning and Messaging for the product
·Develop Sales Tools and Collateral, including marketing tool kits etc
·Perform Product Demos to customers
·Brief and Train the sales force at sales meetings
·Work closely with colleagues in the commercial team, including attending meetings and undertaking regular field visits to discuss product sales performance, market trends and customer feedback
·Build relationships with both internal and external customers such as Merchants (Retail & wholesale) Specifiers e.g. contractors, consultants, Trade Associations and Sister Company Counterparts
·Individual responsibility for defining the market plan for the product range and making recommendations with regard to how that plan should be delivered
·Supervised by Marketing & Business Development Director



The Person:
·Minimum of 3 years experience of Product Marketing or a closely related role
·Clear evidence of Market Assessment and Evaluation and subsequent market Planning
·Demonstrated success defining and launching excellent products
·Technical background - essential
·Experience of the construction industry - preferred


This Product Management job is commutable from Leeds, Sheffield, Doncaster, and surrounding areas.

MET Marketing is acting as an employment agency in relation to this Product Marketing job.

TESTIMONIALS

  • "great to work with, reliable and unlike so many of the other recruitment consultants I have had to deal with in the past... put 100% into finding us the correct person and liaised with me non stop around my hectic diary which made life so much easier. I would recommend over and over again"

    Director Regional Membership Body
  • "explained each job role clearly, explaining how my transferable skills could make me suitable for the job...organised all the relevant information and sent them over to me as soon as the call was over... directions and tips when it came to the interviewing stage"

    Digital Analyst Digital Agency
  • "done a superb job at finding the right candidates that I needed across both PR and Content roles. She listens well to the brief and only sends through relevant CVs which have the experience I am looking for. I would fully recommend and will be using again in the future"

    SEO Director Agency
  • Director Regional Membership Body
  • Digital Analyst Digital Agency
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