Product Marketing Manager - Yorkshire

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Marketing Manager £40,000 - £50,000
Yorkshire
  • Location: Yorkshire
  • Salary: £30,000 - £35,000 + Car, Pension, Healthcare
  • Ref No: MZ0532
  • Date: 05/08/2015

An exciting opportunity now exists for this market leading B2B and B2C manufacturer. One of the leaders in its field globally they continue to grow and produce market leading products, maintaining their market leading position.

As a result they are now looking to recruit a new Product Marketing Manager to manage on of their leading portfolio of Products.

The Role:
·Developing comprehensive Market Intelligence: identifying new market opportunities driven by investment, legislation, customer demand and underlying market trends.
·In depth understanding of the Market and Competitors
·Understanding Customers and Installer Groups preferences and requirements
·Contribute to the Product Strategy and Development Roadmap
·Lead Market Development activity, by Application and Market Sector
·Deliver Marketing Campaigns and Promotional activities, including press releases and articles for trade press
·Develop the Core Positioning and Messaging for the product
·Develop Sales Tools and Collateral, including marketing tool kits etc
·Perform Product Demos to customers
·Brief and Train the sales force at sales meetings
·Work closely with colleagues in the commercial team, including attending meetings and undertaking regular field visits to discuss product sales performance, market trends and customer feedback
·Build relationships with both internal and external customers such as Merchants (Retail & wholesale) Specifiers e.g. contractors, consultants, Trade Associations and Sister Company Counterparts
·Individual responsibility for defining the market plan for the product range and making recommendations with regard to how that plan should be delivered
·Supervised by Marketing & Business Development Director



The Person:
·Minimum of 3 years experience of Product Marketing or a closely related role
·Clear evidence of Market Assessment and Evaluation and subsequent market Planning
·Demonstrated success defining and launching excellent products
·Technical background - essential
·Experience of the construction industry - preferred


This Product Management job is commutable from Leeds, Sheffield, Doncaster, and surrounding areas.

MET Marketing is acting as an employment agency in relation to this Product Marketing job.

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