Online Marketing Executive - Yorkshire

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  • Location: Yorkshire
  • Salary: £18,000 - £28,000
  • Ref No: CB0833
  • Date: 28/01/2016

MET Marketing are pleased to be recruiting an Online Trade Marketing Executive with one of the UK's largest Consumer Durables companies. This brand new position would be working within a team of 3 and working closely with the larger Category Marketing team.

The successful candidate will provide support to the Online Trade Marketing Manager to drive sales within their trade customers. You will have great experience within digital marketing especially email marketing and SEO and will be commercially minded.

Brief outlook on key accountabilities and external agency management
·Email Marketing
·Web management
·E-marketing
·Social Media
·Affiliate Marketing
·SEO/PPC and Agency Management

Key Responsibilities

·Supporting and managing relationships with external marketing agencies for all online/digital activity
·Actively managing email marketing campaigns and SEO with Onpage content
·Copywriting and editing all online content provided by category team and working closely to produce correct brand identity
·Ongoing development and management of digital assets via the newly created bespoke Content Management System
·A major project will include creating, developing and rolling out the digital asset management system for a new market
·Supporting the analysis of competitors, consumer purchasing, trends, market gaps and opportunities
·Assessing, briefing and maintaining customer experience, customer landing pages and briefing improvement needs to external developers

Experience and Skills:

·Previous experience with Email marketing including SEO is essential
·Ideally a minimum of 2-3 years experience in a commercially focussed Digital/Online position
·B2B and B2C experience will be considered
·Will ideally have worked with UK retailers and some international exposure is desirable
·Excellent rapport building and telephone manner for effective relationship building with external agencies
·Understanding of customer journey, developers and HTML is highly desirable

TESTIMONIALS

  • "the best recruiter I have ever worked with. Committed, passionate, insightful and always delivers over and above what is required."

    Sales & Marketing Director Digital Agency
  • "refreshingly honest and proactive in helping to steer my career in the right path for me... prepared to go the extra mile to help make my goals a reality... very motivational and positive... would definitely recommend"

    Brand Director Financial Services
  • "done a superb job at finding the right candidates that I needed across both PR and Content roles. She listens well to the brief and only sends through relevant CVs which have the experience I am looking for. I would fully recommend and will be using again in the future"

    SEO Director Agency
  • Sales & Marketing Director Digital Agency
  • Brand Director Financial Services
  • SEO Director Agency
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