Online Marketing Executive - Yorkshire

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Marketing Manager £40,000 - £50,000
Yorkshire
  • Location: Yorkshire
  • Salary: £24,000 - £27,000 + Pension, Healthcare
  • Ref No: 0417MZ
  • Date: 08/12/2013

My Client is the UK leader in their field. Their Leeds based manufacturing site leads the way in innovation within their industry. Their state of the art and industry leading production facility is regarded as a centre of excellence.

Due to an internal promotion they are now looking to recruit a dynamic Online Marketing Executive to join their Marketing team to develop all online, email, mobile and social media activity.

The Role:


* Management of all areas of the digital marketing mix (web, email, search, social, online advertising, mobile, video, digital CRM integration)
* To continue to develop the company website to include multilingual capability and E-commerce (an area which holds sizable opportunities to the business)
* Develop and deliver the online strategy for the business
* Identify integrated digital marketing techniques to drive web traffic and increase online conversion
* Oversee all brand communications through digital channels
* Work closely with the wider marketing team and external agencies to produce content for digital channels
* Manage selection, procurement, customisation and user access of digital platforms/technologies (CMS, call tracking, email marketing, heat mapping etc.)
* Ensure marketing processes are efficient and effective


The Person:


* Good working knowledge of SEO techniques and strategy
* Experience of PPC campaigns
* Working knowledge of Google Analytics and developing KPI reports
* Committed, enthusiastic and creative
* Quick learner
* PC literate, Excel, Word and PowerPoint skills a must
* Experience of web content management systems
* Experience of working with and integrating with CRM systems
* Demonstrated project management experience
* Excellent communication skills & ability to communicate at all levels
* Liaising with external agencies

This Online Marketing Executive job is commutable of Leeds, Huddersfield, Bradford and York.

MET Marketing are acting as an employment agency in relation to this Online Marketing vacancy.

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