Online Acquisition Manager - Yorkshire

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  • Location: Yorkshire
  • Salary: £30,000 - £35,000 + benefits
  • Ref No: 0418TF
  • Date: 11/12/2013

As a leading business within financial services our client has seen significant growth recently and is recruiting this new Ecommerce Manager role to focus on driving online sales through the acquisition and conversion of more customers through the website. Covering all online marketing channels including PPC, SEO, affiliates and all other online paid advertising this role will drive traffic to the site. You'll then also be responsible for managing the sales funnel through the site to optimise sales conversion. For an experienced online acquisition specialist this role will allow you ownership and responsibility for online marketing in a highly visible role for a great employer.

The Role:
* Management of campaigns across all online acquisition channels and specifically PPC, affiliates, paid advertising.
* Directly manage PPC budget - analysing adwords data and allocating campaign spend effectively.
* Oversee additional online paid advertising campaigns and affiliate activity.
* Monitor and optimise online sales to increase conversion of driven traffic.

The Person:
* Experienced online acquisition specialist with hands on experience managing PPC budgets.
* Understanding and awareness of use of additional acquisition tools such as Affiliates, SEO and online advertising.
* Commercially focused confident reporting and presenting regularly to senior management.
* Articulate, passionate and enthusiastic capable of fitting into a dynamic and progressive marketing structure.

This Online Marketing Manager job is commutable of Leeds, Bradford, Harrogate and York.

MET Marketing are acting as an employment agency in relation to this Digital Marketing job.

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  • Designer Sports
  • Customer Media Planner Agency
  • Head of Ecommerce Multichannel Retailer
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