Marketing Performance Manager - Yorkshire

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  • Location: Yorkshire
  • Salary: £35,000 - £38,000 + benefits
  • Ref No: TF0197
  • Date: 15/01/2015

Due to continued success one of the UK's best known financial services brands are now looking to recruit a Marketing Performance Manager to join their successful and friendly team in North Yorkshire. As Marketing Performance Manager you will have responsibility for building and delivering all marketing campaign measurement plans and analysing the results which will be used to aide the optimisation of marketing activity and ensure investment is made in the right channels online and offline. You will need to be analytically astute and have experience in setting metrics and measuring performance of multichannel marketing activity in a previous management job.

The Role:
·Lead the production of all marketing activity performance measurement
·Develop and maintain relevant campaign KPIs to measure progress
·Provide valuable insight of offline and digital media for Campaign Managers
·Lead insight into web trends using Hitwise and Google Trends/Analytics
·Communicate results to various stakeholders within the company

The Person:
·The successful candidate will be highly analytical and will have a track record in both digital analytics tools such as Google Analytics and Hitwise
·Experience of offline reporting tools such as Excel, SQL and Sharepoint.
·Proven experience in a marketing analytics or performance marketing role where you have successfully made insightful recommendations to senior stakeholders.

This job is commutable from Leeds, Bradford, Halifax, Harrogate and Burnley locations.

MET Marketing is acting as an employment agency in relation to this Marketing Measurement job.

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  • "our go-to for our recruitment needs. She works tirelessly, is well connected and truly understands the briefs put to her. She's also fun to deal with!"

    Managing Director Marketing Agency
  • "a great record with me so far, having found me both my last two roles. He is a skilled professional with an in-depth knowledge of the marketing sector and a keen understanding of what is required to perfectly match both the role and the individual. Here's to a long career working together!"

    Director Communications Consultancy
  • "very communicative... gave me some very useful tips for my interview, as did his colleagues at MET Marketing. He was very honest and straight-up about what to expect. Supportive, but realistic. He was also careful not to put me forward for anything he didn't think suitable... this has been my best experience of a recruitment consultant"

    Content Writer Insurance
  • Managing Director Marketing Agency
  • Director Communications Consultancy
  • Content Writer Insurance
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