Marketing Manager - Yorkshire

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  • Location: Yorkshire
  • Salary: £40,000 - £45,000 + bonus, pension, PHI, etc
  • Ref No: TF0668
  • Date: 23/10/2015

One of the UK's most high profile consumer brands is recruiting for experienced strategic marketers to lead integrated campaign plans for their biggest brands. Working across digital, ATL and CRM this role will build a comprehensive view of the product and identify the most appropriate use of the channel mix to drive footfall and site traffic. Using your creative mind you will differentiate messaging from competitors and will confidently lead internal teams and external agencies to deliver impactful and engaging campaigns on time and in budget. To be considered you will need proven experience managing big budget consumer focused campaigns across a mix of digital, ATL and CRM from either an agency or in-house perspective, ideally with experience in both.

The Role:
·Manage integrated campaigns to cover the full digital mix including SEO, PPC, display, affiliates and social as well as ATL covering TV, radio and press.
·Lead advertising and design agency relationships.
·Integrate campaigns with PR and other functions.
·Travel internationally at least once a month to companies global office bases.

The Person:
·Experienced marketing campaign manager with strengths in digital and exposure to wider advertising channels.
·Strong creative thinker able to articulate ideas to generate outstanding campaigns.
·Commercially astute able to report and project results accurately and confident liaise with executive leadership teams.
·Proven marketing management with big budget campaign activity.
·Willingness to travel frequently with role including international travel.

This marketing job is commutable from Leeds, Bradford, York and Halifax.

MET Marketing is acting as an employment agency in relation to this Marketing Manager job.

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