Marketing Manager - Yorkshire

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  • Location: Yorkshire
  • Salary: £33,000 - £35,500 + Bonus, Pension, PMI, etc
  • Ref No: 1416TF
  • Date: 20/03/2014

One of Yorkshire's leading financial businesses is recruiting exclusively through MET for a Marketing Manager to lead a small team across all marketing disciplines. This broad role will cover business to business as well as direct to consumer marketing to deliver new customers as well as increase retention. You'll focus on direct marketing campaigns through print and online, including promotions and brand led campaigns to increase recognition and raise product awareness. With up to 20 different campaigns being ran at any time you will need to be a capable multi-tasker able to prioritise and schedule work effectively. You'll need to be strong strategically and commercially with a good understanding of data and campaign targeting as well as a creative mind for the development and management of innovative campaigns across multiple channels.

The Role:
* Develop marketing initiatives to new and existing customers to drive sales and retention.
* Create campaigns across all offline channels covering multiple brands and products to a wide audience.
* Segment customer profiles and identify different customer needs to target products to them effectively.
* Report to senior management and executive team on marketing activity and response / ROI on direct campaigns.
* Manage small team in the delivery of marketing campaigns.

The Person:
* Experienced direct marketing specialist with knowledge of financial services or other service led businesses.
* Strengths in print marketing with an appreciation and awareness of advertising and promotions.
* Commercially astute and confident reporting campaign results to the business and building credibility within senior stakeholders.
* Confident managing a team to deliver marketing activity.

This Marketing Manager job is commutable of Leeds, Bradford, Harrogate, Huddersfield and Skipton locations

MET Marketing is acting as a recruitment agency in relation to this Marketing job.

TESTIMONIALS

  • "If you are a Media, Technology, Marketing or Creative business wanting to hire the very best talent at mid, senior and Executive levels then from my experience MET Marketing is the place to go"

    Head of Ecommerce Multichannel Retailer
  • "I would highly recommend... if you're looking for a role within the marketing sector in the Leeds/York/Harrogate area... worked tirelessly in order for me to be placed in the best place suited for me. We had regular contact in person and over the phone over and I will definitely keep in contact"

    PPC Executive Agency
  • I really would recommend the MET Mentoring programme to anyone in a marketing role of any level, the MET team do a fantastic job of facilitating and matching you with the ideal mentor and I’m very grateful to have had this opportunity!

    Marketing Executive Mentee
  • Head of Ecommerce Multichannel Retailer
  • PPC Executive Agency
  • Marketing Executive Mentee
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