Marketing Manager - Yorkshire
One of Yorkshire's leading financial businesses is recruiting exclusively through MET for a Marketing Manager to lead a small team across all marketing disciplines. This broad role will cover business to business as well as direct to consumer marketing to deliver new customers as well as increase retention. You'll focus on direct marketing campaigns through print and online, including promotions and brand led campaigns to increase recognition and raise product awareness. With up to 20 different campaigns being ran at any time you will need to be a capable multi-tasker able to prioritise and schedule work effectively. You'll need to be strong strategically and commercially with a good understanding of data and campaign targeting as well as a creative mind for the development and management of innovative campaigns across multiple channels.
* Develop marketing initiatives to new and existing customers to drive sales and retention.
* Create campaigns across all offline channels covering multiple brands and products to a wide audience.
* Segment customer profiles and identify different customer needs to target products to them effectively.
* Report to senior management and executive team on marketing activity and response / ROI on direct campaigns.
* Manage small team in the delivery of marketing campaigns.
* Experienced direct marketing specialist with knowledge of financial services or other service led businesses.
* Strengths in print marketing with an appreciation and awareness of advertising and promotions.
* Commercially astute and confident reporting campaign results to the business and building credibility within senior stakeholders.
* Confident managing a team to deliver marketing activity.
This Marketing Manager job is commutable of Leeds, Bradford, Harrogate, Huddersfield and Skipton locations
MET Marketing is acting as a recruitment agency in relation to this Marketing job.
"instrumental in my move to a new role... incredibly helpful and really took the time to get to know me and what I do best... had my interests at heart and put forward three roles at great companies which would have fit me perfectly"Designer Agency
"approach is unrivalled... listens to both the company and client’s needs to find the perfect partnership... The MET Marketing approach picks up on the clients’ needs and contacts you when appropriate roles come in: no chasing, no hassle and most importantly, an utter pleasure to work with"UK Trade Marketing Manager Ecommerce Retail
"worked with me recently on a role I wanted to fill. She was very enthusiastic, listened well to what I needed and sent through some great candidates. We have hired the role through her, so it worked out very well"Head of Digital Agency
UK Trade Marketing Manager Ecommerce Retail
Head of Digital Agency