Marketing Manager - Yorkshire

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  • Location: Yorkshire
  • Salary: £30,000 - £35,000
  • Ref No: 0254ES
  • Date: 21/05/2013

Our client is a well-known and established retailer based in West Yorkshire. With an extensive marketing function they are looking for a Marketing Manager to work on one of their flag-ship brands. This role will be a 12 month contract initially. This Marketing Manager job will focus primarily on delivering off-line marketing campaigns, acquisition, retention, re-activation and cross-selling. For this role we are looking for a strong end-2-end campaign and marketing manager.
The Role:
* Develop and execute the commercial plan
* Plane effective CRM campaigns
* Managing recruitment campaigns across the direct marketing mix - direct mail, PR, Events, sponsorship promotions
* Budget and forecast where required
* Work closely with internal teams including digital to deliver an integrated marketing plan
* Manage test and learn campaigns
* Monitor and report on campaign performance
* Manage a team of 3
The Person:
* Significant campaign management experience
* B2C marketing bias
* Strong direct marketing skills
* Ideally worked in a complex, data driven environment
* Retail, Fashion, Leisure, Financial are ideal backgrounds
MET Marketing is acting as the recruitment agency for this Marketing Manager job. This Marketing Manager vacancy is commutable from Leeds, Wakefield, Bradford, Huddersfield and Halifax.

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  • Sales & Marketing Director Digital Agency
  • Director Regional Membership Body
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