Local Marketing Campaign Manager - Yorkshire

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  • Location: Yorkshire
  • Salary: £27,000 - £30,000 + great benefits
  • Ref No: TF0268
  • Date: 23/02/2015

*****TO APPLY FOR THIS ROLE PLEASE EMAIL tom@metmarketing.co.uk - WITH YOUR LATEST CV & THE JOB REF.*****

One of Yorkshire most successful brands over the last decade have an excellent opportunity for a Local Marketing Campaign Manager as they continue to build and enhance there presence across the UK. With plans to refurbish their high street presence across hundreds of outlets this role will be responsible for marketing a launch event for each store to it's local market. Channels will include local media, direct mail, experiential, in store entertainment and promotions and PR. You will be driving footfall and engagement from existing local customers, potential new customers and staff themselves. During and following the launch you will monitor and measure performance and utilise this information to improve future local marketing activity. This position is initially being recruited on a 12 month fixed term contract basis.

The Role:
·Promote refurbished branches to local market through mix of media, marketing and promotional channels.
·Co-ordinate campaigns in local media, direct mail, experiential and PR to raise awareness and drive footfall.
·Work with and engage colleagues to maximise refurbs to drive sales.
·Monitor and report on post launch performance and adapt future programmes to maximise impact.

The Person:
·Previous experience owning and managing local marketing campaigns.
·Confident managing numerous internal stakeholders as well as overseeing agency relationships to deliver projects and campaigns on time and within budget.
·Ability to work on own initiative and run campaigns end-to-end with minimal supervision.
·Available to commit to a fixed term contract of 12 months.

This local marketing job is commutable from Leeds, Bradford, Harrogate and York locations.

MET Marketing is acting as an employment agency in relation to this Retail Marketing job.

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