Head Of Paid Search - Yorkshire

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  • Location: Yorkshire
  • Salary: £50,000 - £75,000
  • Ref No: 0585AC
  • Date: 25/04/2014

My client is one of the leading digital agencies in the north of England, and now requires a Head of Paid Search to lead their PPC division. Reporting directly in to the Operations Director you will head up the PPC team, managing some major blue chip accounts. Main responsibilities will include day-to-day bid management and building effective campaigns. To be considered for this role, you must have experience managing major accounts

The Role

* Creation of testing strategies and plans
* Making recommendations on improving client performance
* Management and operational ownership of a roster of PPC accounts
* Day-to-day bid management and optimisation of campaigns
* Ongoing testing and reporting
* Creation of client-facing and internal reports and adding commentary and insights

The Person

* 3+ years' experience working in a biddable media environment, managing large-scale, complex, results-driven projects with significant budgets, preferably within an agency environment
* The ability to effectively communicate and influence at all levels, both internally and externally
* Working knowledge of Marin, Kenshoo and Doubleclick would be advantageous
* Working knowledge across multiple biddable media platforms, including YouTube, Facebook, Twitter, LinkedIn and Retargeting, would be advantageous
* Robust numerical and data analysis skills, with the ability to provide actionable recommendations

MET Marketing is acting as a recruitment agency with regards to this Head of Paid Search role

This Head of PPC role is commutable from Leeds, Bradford, Huddersfield, York and most of West Yorkshire

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