Digital Campaign Manager - Yorkshire

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  • Location: Yorkshire
  • Salary: £24,000 - £27,000 + Pension, Training, Life, Bonus
  • Ref No: TF0062
  • Date: 08/10/2014

Going through a period of significant development our client is constantly pushing the boundaries with their digital marketing activity and this latest job for a Digital Campaign Manager (PPC) is key in the development of the digital channel. You'll be responsible for working with a well renowned media agency to ensure the right traffic is generated to the site that will be converted into sales. As an expert in PPC with a strong understanding and experience of using Google Analytics you will own the PPC strategy and will work with the wider campaign team to share your knowledge and enhance the whole team. Additionally to taking responsibilty for PPC you will also work across the aggregator channel, digital display (including retargetting) and social media campaigns. You'll be well recognised in this role and have the opportunity to build a great career with a well known consumer business.

The Role:
* Management of all paid digital campaigns with a focus on PPC working closely with leading media agency.
* Allocate, test and analyse multiple paid digital marketing channels including PPC, affiliates and aggregators.
* Lead PPC strategy from within the business and educate wider campaign team into digital activity.

The Person:
* Online / digital marketing specialist with significant experience in PPC.
* Proven ability to utilise Google Analytics to assess campaign activity and monitor and improve impressions and click through rates.
* Strong knowledge and experience of range of paid search channels including PPC, display advertising and aggregators.
* Ability to effectively manage agency relationships to ensure that value for money is being delivered.

This PPC job is commutable of Leeds, Harrogate and Bradford locations.

MET Marketing are acting as an employment agency in relation to this Digital Campaign Manager job.

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  • Content Executive Agency
  • Marketing Manager Charity
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