Customer Insight Manager - Yorkshire

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  • Location: Yorkshire
  • Salary: £45,000 - £53,000 + Bonus, Pension, PHI, etc
  • Ref No: 0482TF
  • Date: 14/02/2014

This leading consumer business is well established and is a much treasured Yorkshire brand. The current opportunity for a Customer Insight Manager is a key role in the business reporting directly to the Head of Marketing. Your responsibilities in the role will be to deliver insight from customer data and analytics that will form strategy across product development, marketing, brand and business strategy. You will need to be strong analytically and have significant experience using SQL alongside SAS /SPSS. Key to this role will be the transformation of data into actionable insight and presenting findings in a clear and concise manner to management across the business to guide changes. Your experience should have been acquired from within high volume b2c businesses in industries such as travel, financial services, retail and utilities.

The Role
* Management and analysis of customer centric data.
* Engage key stakeholders across the business on how to approach and utilise analysis and customer data to improve their strategic approach.
* Work closely with Product Development to inform decision making process.
* Manage qualitative research through overseeing agency relationship.
* Present findings from insights and analysis to the business.
* Manage Customer Insight team and budget.

The Person
* Commercially focused insight manager with experience analysing high volumes of consumer data to form insight.
* Previously managed team and budget and confident presenting to and liaising with senior management.
* Customer focused approach to all activity understanding who the customer is, what they want and who a potential customer could be.
* Strong analytically with significant experience using Excel, SQL and SPSS or SAS.

This Customer Insight job is commutable of Harrogate, York, Bradford and Leeds.

MET Marketing are acting as the recruitment agency in relation to this position.

TESTIMONIALS

  • "done a superb job at finding the right candidates that I needed across both PR and Content roles. She listens well to the brief and only sends through relevant CVs which have the experience I am looking for. I would fully recommend and will be using again in the future"

    SEO Director Agency
  • "well connected and works hard to find you the perfect hire... prioritizes quality, not quantity... maintained timely communication with us throughout the process, was friendly and extremely helpful. I'd definitely recommend"

    Head of CRO & Analytics Digital Agency
  • "our go-to for our recruitment needs. She works tirelessly, is well connected and truly understands the briefs put to her. She's also fun to deal with!"

    Managing Director Marketing Agency
  • SEO Director Agency
  • Head of CRO & Analytics Digital Agency
  • Managing Director Marketing Agency
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