Commercial Director - Yorkshire

OUR LATEST JOBS
Online Marketing Manager £35,000 - £42,000
Yorkshire
Senior Marketing Executive £28,000 - £30,000
Yorkshire
Product Manager £35,000 - £45,000
Yorkshire
Graduate Marketing Assistant £22,000 - £22,000
Yorkshire
  • Location: Yorkshire
  • Salary: £0 - £100,000 + Executive benefits
  • Ref No: 0204MZ
  • Date: 08/05/2013

Victoria Plumb is the UK’s leading retailer of bathrooms and accessories. As a web and direct-to-consumer specialist business they are at the leading edge of the digital space, and through difficult economic conditions have seen consistent and significant increases in turnover and profit over recent years.

This phenomenal success and growth can be attributed to sound commercial investment along with an exciting, design lead product range. Marketing has truly felt the benefit of this investment as the budget has grown to over £6m and the business launched its first significant TV campaign at the end of 2012.

Victoria Plumb is going through another dynamic period of exciting growth and change. With an anticipated turnover of circa £45m for 2013/14 and further growth towards £100m within 3 years, they are a major player in their market and a go-to brand for customers. This role is about taking the business to the next level by continuing the growth and development of brand equity and sales. This will mean a significant push on marketing and key will be the development of insight into the customer and market to develop a sound short and long-term multi-channel marketing strategy with quantifiable ROI.


The Role:


Reporting to the Managing Director, the successful candidate will be experienced in managing £multi-million marketing budgets and will need to be able to demonstrate a clear understanding of multi-channel marketing and have proven experience of delivering successful ROI. The role will require the development and implementation of a dynamic sales and marketing strategy covering the complete marketing mix:

• Planning and measuring sales and marketing campaigns across all media – TV, Press, Radio, Outdoor, DM, Retail and Digital along with all associated creative and production resources

• Managing budgets effectively to ensure the best possible ROI at all times

• Creating and implementing the delivery of the group’s sales and marketing strategy to enhance brand integrity and positioning within the marketplace

• Developing an in depth consumer research and analysis programme to help attract new customers, retain existing customers, and fully understand the customer journey

• Lead insight and strategy on Website design, structure and functionality including SEO, PPC, Affiliate partners, Shopping Cart, Mobile & tablet initiatives, Behavioural Retargeting, Social Media, Product Reviews and Product Photography

• Development of key automated reporting systems to review daily and period performance across all sales and marketing activity

• List and database management including e-mail marketing campaigns and customer retention strategy

• Developing trade sales strategy and activity levels


The Person:


• Results driven strategic marketer with excellent campaign planning skills

• Proven commercial experience in a fast paced environment

• Strong B2C, Retail and E-Commerce experience

• Creative and strategic thinker

• Extensive experience of managing a team of experienced marketers

• Strong team player

• Excellent communication and presentation skills

• Outstanding knowledge of all media channels

• Excellent analytical skills

This assignment is being handled exclusively by MET Marketing and all direct and third party applications will be forwarded to them.

TESTIMONIALS

  • "took the time to understand my career to date and expertly matched my skills to the requirements resulting in a fantastic career move for me...honest and friendly and kept me up to date with all the progress as soon as information became available. I would highly recommend"

    PPC & Analytics Executive Digital Agency
  • "I would highly recommend... if you're looking for a role within the marketing sector in the Leeds/York/Harrogate area... worked tirelessly in order for me to be placed in the best place suited for me. We had regular contact in person and over the phone over and I will definitely keep in contact"

    PPC Executive Agency
  • "MET gave a very quick turn around on an important position for us"

    Technology Director Travel
  • PPC & Analytics Executive Digital Agency
  • PPC Executive Agency
  • Technology Director Travel
BACK
TO TOP

Applcation form

Required fields*

Application ref: 0204MZ

Upload your file
ATTACH

We prefer CV's in Microsoft Word format (.doc or .docx) but can support Open Document Format (.odt), Rich Text format (.rtf), Adobe Acrobat (.pdf) and plain text (.txt)

First name
Surname
Telephone Number
Email

* I consent to the use and storage of my personal information inline with the Privacy Policy

If you're experiencing any problems contact us at hello@metmarketing.co.uk

Refer A Friend

Required fields*
Friends name
Friends email
friends telephone
Your name
Your email address

* I consent to the use and storage of my personal information inline with the Privacy Policy

Referrals are subject to the Referrals Terms & Conditions, which can be found on the Refer A Friend page
If you're experiencing any problems contact us at hello@metmarketing.co.uk

REGISTER FOR JOB ALERTS
© 2012 - 2022 MET Partners Ltd - All rights reserved

Blog Alerts

Required fields*

If you want to keep up to date with what the guys here at MET are up to, sign up for our blog updates.

Email

* I consent to the use and storage of my personal information inline with the Privacy Policy

If you're experiencing any problems contact us at hello@metmarketing.co.uk

Submit Your CV

Required fields*
Upload your File
ATTACH

We prefer CV's in Microsoft Word format (.doc or .docx) but can support Open Document Format (.odt), Rich Text format (.rtf), Adobe Acrobat (.pdf) and plain text (.txt)

First name
Surname
Email

* I consent to the use and storage of my personal information inline with the Privacy Policy

If you're experiencing any problems please contact us at hello@metmarketing.co.uk

SUBMIT A VACANCY

Required fields*
Upload your Description
ATTACH

We prefer CV's in Microsoft Word format (.doc or .docx) but can support Open Document Format (.odt), Rich Text format (.rtf), Adobe Acrobat (.pdf) and plain text (.txt)

Company Name
First name
Surname
Telephone
Email address
information

* I consent to the use and storage of my personal information inline with the Privacy Policy

If you're experiencing any problems contact us at hello@metmarketing.co.uk

Register for Job Alerts

Required fields*
If you're experiencing any problems contact us at hello@metmarketing.co.uk