Brand & Sponsorship Manager - Yorkshire
This organisation is a market leading manufacturer with a number of market leading brand and Product ranges across B2b and B2C markets. Due to an internal promotion they are now looking to recruit an experienced Brand Manager to join their dynamic team.
·To assist in the development of their Market leading Brand through executing quality, thought provoking, integrated marketing communications. Plan and implement a broad range of marketing activity programmes to meet wider brand objectives.
·Work closely with Commercial, Supply Planning and Technical Marketing to ensure the ongoing management of the brand's portfolio and the Product Marketing and Commercial Teams to ensure ongoing brand improvements and successful implementation of the NPD calendar
·Assist in the preparation, control and implementation of the annual brand plan.
·Identify, through sound research analysis and insight, opportunities for development of the Johnstone's brand to increase market share, brand awareness and gross profit as directed by the Johnstone's Marketing Manager.
·Manage the Sponsorship marketing activities of the business.
·Degree level or equivalent with a minimum of five years brand and product related experience, preferably in a complex trade environment
·Sound grasp of marketing principles: pricing, promotional activity, channel conflict, market research, digital marketing and PR.
·Be able to collate disparate facts into a rational strategy.
·Ability to communicate at all levels and a team player.
This Brand Manager job is commutable from Leeds, Bradford Wakefield, Huddersfield and surrounding areas
MET Marketing is acting as an employment agency in relation to this Marketing job.
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