Advertising Manager / Media Planner - Yorkshire

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  • Location: Yorkshire
  • Salary: £32,000 - £40,000 + benefits
  • Ref No: TF0261
  • Date: 18/02/2015

*****TO APPLY FOR THIS ROLE PLEASE EMAIL tom@metmarketing.co.uk - WITH YOUR LATEST CV & THE JOB REF.*****

This is a unique opportunity in the Yorkshire area to manage a £multi-million TV budget and lead the creative and media strategy for campaigns. In this 12 month contract role you will be responsible for optimising response from TV campaigns by analysing the best performing channel mix, timing and programming and working with media agencies in delivering an optimised media plan to fit. As well as managing the media side you will draft and sign off TV ad briefs and manage the advert process from start to finish working across the business with creative, marketing, finance and strategy to ensure adverts are on brand and delivering the right messaging whilst generating maximum response.

The Role:
·Manage of TV ad campaigns from both a strategic, creative and media perspective.
·Own DRTV budget and work with finance and P&L teams to maximise efficient use of £multi-million budget.
·Maximise ad exposure and response by effective analysis and targeting based on TV channel mix, day part and programming.
·Integrated TV campaigns into online acquisition activity and existing customer campaigns.

The Person:
·Experience in management of direct response focused TV campaigns.
·Understanding and experience of ATL media planning either direct or through agency.
·Strong creative vision confident briefing and managing advert creation.
·Available for a 12 month fixed term contract.

This TV Advertising Manager job is centrally located in the North and can be accessed from either Leeds, Manchester or Sheffield locations as well as surrounding towns and cities.

MET Marketing is acting as an employment agency in relation to this Media Planning job.

TESTIMONIALS

  • "refreshingly honest and proactive in helping to steer my career in the right path for me... prepared to go the extra mile to help make my goals a reality... very motivational and positive... would definitely recommend"

    Brand Director Financial Services
  • The mentor I've been paired with is a perfect match. She supported me to achieve the goals I set out at the start, and also challenged me to push forward for further self-development. I've recommended the mentoring programme to others.

    Senior Marketing Manager Mentee
  • "done a superb job at finding the right candidates that I needed across both PR and Content roles. She listens well to the brief and only sends through relevant CVs which have the experience I am looking for. I would fully recommend and will be using again in the future"

    SEO Director Agency
  • Brand Director Financial Services
  • Senior Marketing Manager Mentee
  • SEO Director Agency
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