Marketing Manager - North West

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  • Location: North West
  • Salary: £35,000 - £40,000 + Car, Pension, Healthcare
  • Ref No: 0178MZ
  • Date: 29/01/2013

This organisation is a leading B2B and B2C manufacturer with leading brands across both the trade and consumer divisions. They are now looking for a Marketing Manager to look after their trade outlets of which there are over 100.

The Role.

* Strategic and tactical positioning of the Trade outlet network.
* Management of the Trade brand.
* Formulation and implementation of annual marketing communication plans and promotional activity
* Delivering regular promotional campaigns, at national, regional and store level, to drive OTC sales and profitability
* Budgetary control for the marketing budget
* Monitoring, measuring and reporting on key activities, opportunities and achievements
* Developing and maintaining close working relationships with the Trade outlet teams at national, regional and local level, and with their customers, keeping them informed of activities and achievements
* Media planning/co-ordination, PR, exhibitions and direct marketing activity
* Producing regular market intelligence on customers, competitors and brand performance
* Maintenance and development of the Trade Outlet website


To be considered for this role, you will already have experience of successfully building brands in B2C and B2B market places. You will be a strategic, creative thinker with a strong commercial and customer focus. You must be able to demonstrate excellent communication and interpersonal skills and an ability to handle multiple projects at any one time is essential. A highly motivated self-starter, you will be able to successfully deliver within tight deadlines and within budget.

Although based at their Head Office in Lancashire, you will spend time within the regions, developing working relationships and communicating marketing activity. A company car will be provided with the role, so you must have a current, valid driving licence and be prepared to travel.

This Marketing Manager job is commutable of Manchester, Preston, Blackburn, Bolton and Warrington.

MET Marketing are acting as an employment agency in relation to this Trade Marketing vacancy.

TESTIMONIALS

  • "great to work with, reliable and unlike so many of the other recruitment consultants I have had to deal with in the past... put 100% into finding us the correct person and liaised with me non stop around my hectic diary which made life so much easier. I would recommend over and over again"

    Director Regional Membership Body
  • "represented me as a candidate a couple of times. I have always found him to be really personable and tenacious. He listens... always demonstrated an in-depth knowledge of the marketing industry and therefore can easily judge a person's fit to a role, and vice versa. One of the best marketing recruiters in my opinion"

    Marketing Consultant Promotional Merchandise
  • "blows me away with how invested she is with each and every one of her contacts; from the moment we first spoke I knew she was really listening and had understood what motivates me and where I was looking to go with my career, even though at that stage I wasn't too sure myself."

    Senior Sales Executive Retail Agency
  • Director Regional Membership Body
  • Marketing Consultant Promotional Merchandise
  • Senior Sales Executive Retail Agency
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